If you're sending high volumes of promotional content that does not contain personalized business information, then you may wish to do so using the USPS's Marketing Mail class. It offers lower postage prices than First-Class Mail, which makes it a good choice for direct marketers. But what is it? How does it work? And how can your organization qualify to use it? Read on to learn more about the types of mailings you can send in this class, and to discover some tips on how to make your Marketing Mail mailings more efficient. What Is Marketing Mail? USPS Marketing Mail [...]

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The clients that trust you to handle their data expect the best from you. The documents you send them should reflect that. The printing tips in this blog post will help you get the best possible mailings to your clients. You'll learn how to help your documents look exactly the way you need, how to make the variable data printing process more efficient, how to qualify for mailing discounts, and how to keep client data secure, among other insights. Without further ado, let's dive in! Printing Tips to Develop Production-Ready Files One of the most useful printing tips for high-volume [...]

If you're handling print and mail for a highly-regulated industry, clients put their trust in you to keep their data safe. If that trust is broken, it is not easily recovered. When printing security measures are not upheld, organizations can face operational, financial, and regulatory consequences as well. What data protection protocols exist for the high-volume printing of sensitive documents? Why are these protocols important, and what printing security risks do they address? Keep reading to find out. Why Is Printing Security Important in Highly-Regulated Workflows? If your organization is dealing with sensitive or regulated data, then printing security is [...]

How can a document printing workflow be customized? If you're reading this guide, you're likely wondering the answer to this question, and for good reason. Personalized printing solutions produce relevant documents that stand out to recipients. Variable data printing technology permits the easy creation of documents with individual client data. The adjustment of design elements, such as colors, headers, and images, can allow documents to connect more with a consumer. What other elements, exactly, can be personalized? The answer is: just about anything you can think of. Read on to discover more about the ways you can personalize your print [...]

The USPS handles many different types of mail, from letters to newspapers to packages, requiring varying levels of service and delivery speed. In order to organize and better process orders, each mailpiece is categorized as one of several different classes of mail. These mail categories each come with distinct postage prices and preparation requirements. But which of these classes of mail is right for your next mailing or shipment? Read on to learn more. What Are Classes of Mail? Classes of mail are the categories the USPS uses to organize how mailpieces are processed, prioritized, and priced. Each class is [...]

First-Class Mail is a USPS mail class designed to deliver letters quickly and cost-effectively. It's the best choice for organizations mailing documents containing personalized business correspondence, such as statements, trade confirms, and invoices, among others. But what types of First-Class Mail are there? And which should you choose for your organization? Read on to see our breakdown of the types of First-Class Mail the USPS offers. What Does First-Class Mail Mean? It's helpful to explore what this mail category is and the contexts in which it is used. This will allow us to dive deeper into the individual types of [...]

How does the variable data printing process work? If you're an organization that frequently mails sensitive customer documents, you may want to dive deeper into just how these documents are developed. Thankfully, we've provided an in-depth breakdown. Read on to dive deep into VDP workflows, from file transfer to final document delivery. What Is The Variable Data Printing Process? The variable data printing process is the structured production workflow that transforms a static document template and a dynamic data file into fully personalized, print-ready output. This process is what allows for high volumes of customer-facing documents to be created. The [...]

What Is First-Class Postage? First-Class postage refers to the postage paid on mail sent under the USPS's First-Class Mail category. First-Class Mail is the primary mail class used for personal correspondence, transactional documents, and other time-sensitive communications that require reliable delivery and forwarding services. First-Class Mail is a category designed for lightweight items that require relatively fast processing and delivery. Thus, First-Class postage is commonly used for: Personal letters. Business correspondence. Bills and invoices. Financial statements. Legal notices. Any transactional mail or other documents with sensitive customer information. Delivery typically occurs within 1–5 business days, depending on the origin, destination, [...]

Why is it a good idea to store critical customer documents digitally? Doing so might be able to help your team cut costs, recover employee productivity, and achieve regulatory compliance. Keep reading to find out more about the upsides of digital document management for your organization. What Is Digital Document Storage? In order to understand digital document storage benefits, we first need to dive deeper into what the process is. Digital document storage refers to the structured and secure management and preservation of business documents in a centralized digital repository. These repositories are designed for controlled access, long-term retention, and [...]